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Virtua Medical Group Selects GE Healthcare

GE Healthcare, a leading provider of healthcare information technology, has announced that Virtua Medical Group (VMG), a division of Virtua Health (Marlton, NJ) has expanded their relationship with GE, selecting Centricity® Business Advantage to host core revenue cycle management (RCM) functions for their employed physician practices.

Virtua Medical Group is a multi-specialty physician practice with over 100 members in 29 office locations who care for patients in Southern New Jersey, providing personalized attention along with confidential and compassionate care.

Since 2004, Virtua has worked closely with GE Healthcare on initiatives to redefine 21st century patient care. This strategic relationship encompasses collaboration in business development, technology optimization, leadership development, and clinical and operational excellence, leveraging the respective strengths of both organizations in transforming healthcare delivery by creating a "learning lab" environment.

Through the selection of Centricity Business Advantage, VMG expects to further leverage the best practices of GE people and processes while implementing industry-leading financial and administrative software to better manage their business.

"At VMG, we recognize the need to apply our resources in a way that will serve patient needs for generations to come," said Matt Zuino, Vice President, Virtua Medical Group. "Through our work with GE, we are able to leverage the resources and strength of their organization in order to achieve our vision for patient-focused healthcare delivery," stated Zuino. "Having GE host the Centricity Business enterprise patient financial, administrative and business intelligence solutions just made sense for our physician practices. We gain access to the powerful tools that can help us improve our bottom line, and continue our strategic relationship with the GE teams who bring the extra elements of experience and expertise."

"Virtua has made an outstanding commitment to improving patient care through technology," stated James M. Corrigan, Vice President and General Manager, GE Healthcare IT. "For more than 40 years, we've helped customers drive business performance while ensuring the successful realization of their clinical mission, and these priorities match up perfectly with the leadership vision of Virtua Health. We look forward to continuing our partnership and supporting Virtua's drive to provide the highest quality patient care while enhancing employee productivity and overall business performance."

Centricity Business Advantage is one of the most comprehensive, fully-outsourced management services available. By removing obstacles such as large capital requirements, IT staffing and long installation times, it frees up capital that organizations are able to put back into clinical care and business growth. For organizations seeking a comprehensive clinical, financial and administrative package, Centricity Business Advantage also provides a single-source solution with Centricity Electronic Medical Record (EMR) for ambulatory clinicals.

ABOUT GE HEALTHCARE:
GE Healthcare provides transformational medical technologies and services that are shaping a new age of patient care. Our expertise in medical imaging and information technologies, medical diagnostics, patient monitoring systems, performance improvement, drug discovery, and biopharmaceutical manufacturing technologies is helping clinicians around the world re-imagine new ways to predict, diagnose, inform, treat, and monitor disease, so patients can live their lives to the fullest.

GE Healthcare's broad range of products and services enable healthcare providers to better diagnose and treat cancer, heart disease, neurological diseases, and other conditions earlier. Our vision for the future is to enable a new "early health" model of care focused on earlier diagnosis, pre-symptomatic disease detection, and disease prevention. Headquartered in the United Kingdom, GE Healthcare is a $17-billion unit of General Electric Company (NYSE: GE). Worldwide, GE Healthcare employs more than 46,000 people committed to serving healthcare professionals and their patients in more than 100 countries. For more information about GE Healthcare, visit our website at www.gehealthcare.com.

ABOUT VIRTUA:
Virtua Health is a comprehensive, multi-hospital healthcare system headquartered in Marlton, NJ. Its mission is to deliver a world class patient experience through its programs of excellence in cancer treatment, cardiology, orthopaedics, women's health, pediatrics, surgery, neuroscience and wellness. A non-profit organization, Virtua employs almost 8,000 clinical and administrative personnel, and 1,800 physicians serve as medical staff members. Virtua has distinguished itself as one of the first Six Sigma/Lean organizations in healthcare, as an early adopter of clinical and digital technologies, and for its innovative partnerships with nationally renowned organizations such as GE Healthcare, Fox Chase Cancer Center and A. I. duPont Hospital for Children. It has been honored twice with the New Jersey Governor's Award for Clinical Excellence and recognized with the Leadership Award for Outstanding Achievement by Voluntary Hospitals of America. Virtua has been honored as the #1 Best Employer in the Delaware Valley by the Philadelphia Business Journal for three consecutive years and has been entered into its Best Employer Hall of Fame. For more information, visit www.virtua.org.
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